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Business: Theory and Practice 15(3): 279-284
doi:
10.3846/btp.2014.28
Published:
30 Sep 2014
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Author
Pavol Kita
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University of Economics in Bratislava, Trade Faculty, Marketing Departement, Slovakia
Conflict of interest
The author has declared that no competing interests exist.
This is an open access article distributed under the terms of the Creative Commons Attribution License (CC BY 4.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.